Ans: Link Building is a the very important part of SEO (search engine optimization), it plays a vital role in improving rankings on search engines (like: google.com, yahoo.com... etc). Link building not only helps in improving rankings on search engines but also helps in getting targeted traffic and boost sales.
Typecast of The Link Exchange:
Link Exchange is the only way by which you can get a huge number of advertisement on various sites of the world, it’s a tool used in direct marketing. It raises Page Rank and moves your websites on top of the search results of Google.
There are three types of Link Building - One-Way Linking, Two Way Linking and Three Way Linking.
1. On "One-way linking" we submitted our website link to another website without giving them link on our website. We do "ONE Way link building" with various free and paid manual directory submission, social media websites [ Social Bookmarking ], "blog comments" to increase Google page rank and traffic to web site.
2. "Two Way Linking", also said as Reciprocal Linking, in that type of link exchange, we take link from the another website and in return we have to put their website on our page.
3. "Three Way Linking" is an upcoming method in Link Building. In this type of way, two websites do not directly exchange links with each other. A three-way link exchange refers to a kind of reciprocal link exchange among three domains instead of two . The idea is that three sites exchange links (site A links to site B -------- site B links to site C -------------- site C links to site A).
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